You should be well familiar with the old phrase people buy from people they like. Is the sales process as easy as that? Well its not far off! We have all been in a shop, restaurant, bar and had an unpleasant experience with not […]
Audience, who do you wish to invite? Have a clear idea of who your existing customers are, or indeed do you wish to target potential customers. Invitation, how do you wish to invite your guests? Depending on your audience some may […]
You may have heard the phrase – “Most people do not listen with the intent to understand; they listen with the intent to reply.” Stephen Covey. You may not have ever given it much thought before. Listening can be a […]
